Coffee cherries close-up

The Journey of the Bean

From the highlands of Đắk Nông to your cup. Follow the story of passionate craft and meticulous care that defines every product we make.

Step 1

The Harvest

Picked by Hand, Chosen with Care

Our journey begins in the rich, volcanic soil of the Mo Nong Highlands. Our partner farmers, with generations of knowledge, select only the ripest, most perfect cherries by hand. This is not a harvest; it's the first act of selection.

Step 2

The Sun-Drying

Honoring the Highland Sun

The chosen cherries are laid out on raised beds to dry naturally in the sun. Our teams turn them meticulously by hand, ensuring each bean develops its full, complex flavor. This slow, patient process is where the bean's innate sweetness is locked in.

Step 3

The Art of the Roast

The Alchemist's Fire

This is where craft becomes art. Our artisan roasters don't rely on timers; they use their senses. They listen for the "first crack," watch for the perfect shade of brown, and smell the exact moment the flavors are unlocked.

Step 4

The Artisan's Secret

Precision Grinding & Quality Cupping

Here lies our deepest commitment to detail. First, precision grinding ensures every particle is the perfect size for a flawless extraction. Then, nothing leaves our facility without passing the cupping test. Our expert team tastes every single batch for quality, consistency, and that signature EJ Farm profile.

Farmer holding coffee cherries
Hand-selected at peak ripeness
Coffee beans drying in the sun
Sun-dried for perfection
Coffee roasting process
Roasted with artisan precision
Coffee cupping session
Every batch, expertly cupped

The Journey of the Pod

Our craft doesn't end with coffee. We apply the same obsessive detail to our bean-to-bar chocolate.

Raw cacao beans
Step 1

Ferment & Dry

Unlocking Flavor

Cacao pods are harvested and the beans are fermented in wooden boxes, a critical step to develop their deep, fruity, complex notes before drying.

Chocolate conching
Step 2

Refine & Conche

The Pursuit of Smoothness

We grind and "conche" our nibs for over 48 hours. This is our non-negotiable step for creating the signature, velvety-smooth texture of our chocolate.

Chocolate bar finished
Step 3

Temper & Mold

The Final Craft

Our chocolatiers meticulously temper the chocolate to achieve the perfect "snap," shine, and melt-in-your-mouth feel. This is the final act of craft.

Taste the Journey

The craft, the care, and the passion are in every product we make. Now, it's your turn to experience it.

Shop The Collection
EJ Farm Coffee
Our Coffee
EJ Farm Chocolate
Our Chocolate

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